Legal
Privacy & Cookie Policy
Last updated: 2 June 2026 · Effective: 2 June 2026
Who we are
Skerpa BV
De Cassinastraat 6D 1.08, 8540 Deerlijk, België
VAT: BE1038354712
Contact: hello@skerpa.ai
Skerpa BV is the data controller for personal data collected through this website (skerpa.ai).
What data we collect
We collect personal data in the following ways:
- Contact & demo requests: name, email address, and any message you send us via our contact form or by emailing hello@skerpa.ai.
- Analytics data: anonymised usage data collected via Google Analytics 4 (page views, session duration, referral source, device type). This data is aggregated and does not identify you personally.
- Cookies: see the Cookie Policy section below.
We do not collect sensitive personal data and we do not sell your data to third parties.
Legal basis for processing (GDPR)
- Legitimate interest: responding to demo requests and business enquiries.
- Consent: analytics and non-essential cookies, collected through the cookie consent banner. You may withdraw consent at any time.
- Legal obligation: retaining records as required under Belgian and EU law.
How we use your data
- Responding to demo and sales enquiries
- Improving the website and product based on aggregated analytics
- Sending product updates if you have explicitly opted in
- Meeting legal and regulatory obligations
Cookie policy
Cookies are small text files stored on your device. We use the following categories:
| Category | Purpose | Examples | Consent required |
|---|---|---|---|
| Strictly necessary | Essential for the site to function. Cannot be disabled. | Cookie consent preference (cc_cookie) | No |
| Analytics | Understand how visitors use the site. All data is anonymised. | Google Analytics 4 (_ga, _ga_*) | Yes |
You can manage your cookie preferences at any time by clicking the cookie icon in the bottom-left corner of the page. You can also clear cookies through your browser settings.
Google Analytics & Tag Manager
We use Google Tag Manager to load and manage the tags on our website, and Google Analytics 4 to understand how visitors use it. Google Analytics collects anonymised data including pages visited, time spent, and referral source. We have configured Google Analytics with IP anonymisation enabled.
We implement Google Consent Mode v2: until you make a choice in our cookie banner, analytics and advertising storage are set to denied, and no analytics or marketing cookies are placed. Tags only load with cookies once you grant the matching consent, and your choice is respected on return visits.
Google may transfer this data to servers in the United States. Google is certified under the EU-US Data Privacy Framework. For more information, see Google's Privacy Policy.
Data retention
- Contact enquiries: retained for up to 2 years from last contact, then deleted.
- Analytics data: retained for 14 months in Google Analytics, then automatically deleted.
- Cookie consent records: retained for 12 months, then reset.
Your rights (GDPR)
As a data subject under GDPR, you have the right to:
- Access the personal data we hold about you
- Correct inaccurate or incomplete data
- Request deletion of your data ("right to be forgotten")
- Restrict or object to processing
- Receive your data in a portable format
- Withdraw consent at any time (without affecting prior processing)
- Lodge a complaint with the Belgian Data Protection Authority (dataprotectionauthority.be)
To exercise any of these rights, contact us at hello@skerpa.ai. We will respond within 30 days.
Third-party services
We use the following third-party services that may process personal data:
- Google Tag Manager: tag management and delivery (loads tags per your consent)
- Google Analytics: website analytics (see above)
- Resend: transactional email delivery (contact form & pilot applications)
- Cloudflare Turnstile: spam protection on forms (no personal data stored)
We do not use advertising networks or sell data to data brokers.
Security
Skerpa.ai is served over HTTPS. Our infrastructure is hosted on Hetzner Cloud (EU region). We apply reasonable technical and organisational measures to protect your data against unauthorised access, loss, or disclosure.
Changes to this policy
We may update this policy from time to time. Material changes will be communicated via a notice on this page. Continued use of the site after changes constitutes acceptance of the updated policy.
Contact
For any questions about this policy or how we handle your data:
hello@skerpa.ai
Skerpa BV · De Cassinastraat 6D 1.08 · 8540 Deerlijk · België